1. How you sell matters.
  2. Don't bring work on your first meeting!
  3. If your sales can’t understand your inventory, wastage will take all profits.
  4. Are you pushing yourself to grow?
  5. If you client chooses you on value over pricing, forget buckets.
  6. Always, treat the “gate keeper” with respect.
  7. “There’s no next time. It’s now or never.”
  8. The hardest language to speak in the world is honesty.
  9. The fish that got away is always the biggest one!
  10. Selling is getting more complex and buying is getting even riskier.
  11. Persuasive words:  you, money, save, new, results, easy, proven, guarantee.
  12. Dont' celebrate closing a sale, celebrate opening a relationship.
  13. Don’t sell for commissions; sell to help your customers.
  14. Your product is an investment, not an expense.